Good to have you here, Fouad.

1.Can you walk me through exactly what the $400,000 USD buys? For example, does it include global trademark rights, specific regional rights (GCC only?), the chemical formula, domain names, social media accounts, or anything else?

2.The products are manufactured in Italy. Do you know whether the current Irish owner has a manufacturing agreement with the Italian factory that can be transferred to you as the new owner? And would the Italian manufacturer be willing to continue producing for you at the same cost and minimum order quantities?

3.Is there any existing inventory included in the deal, or is the $400,000 purely for the IP assets?

4.Are the trademarks currently registered in Saudi Arabia and the GCC? If not, this is something we will need to budget for and factor into the timeline, as registration can take several months.

5.In the two months since you started distributing Beverly Hills Formula in Saudi Arabia, what have the sales figures and profit margins looked like? Even rough numbers are helpful at this stage.

6.Where are the products currently being sold? (e.g., Nahdi, Whites, independent pharmacies, online, TikTok shop, etc.)

7.Once you own the brand outright, what are your realistic sales projections for the next 12 to 24 months? What assumptions are those based on?

8.You mentioned the product line will expand beyond toothpaste and whitening strips. What new products are being considered, and what would the timeline and cost look like to develop and launch them with the Italian manufacturer?

9.You mentioned that COVID had a significant impact on the brand's performance. To give investors the full picture, it would be very helpful to have the financials from both before and after COVID. Could you share those?

10.Of the $200,000 USD you are raising, how much goes directly toward completing the acquisition payment, and is any portion earmarked for working capital or other costs?

11.If there is a working capital component, what specifically will it be spent on? (e.g., new inventory order from Italy, marketing campaigns, SFDA registration, hiring a sales rep)

12.Have you accounted for the costs of transferring the IP? Things like legal fees for the Asset Purchase Agreement, trademark transfer fees, and any SFDA re-registration under the new owner can add up quickly. Do you have a rough estimate?

13.Are you open to giving the investor actual ownership (equity) in the new entity that holds the brand, or would you prefer a profit-sharing arrangement — for example, a Mudaraba structure where the investor receives a percentage of profits until they have earned a defined return, after which you own the brand outright?

14.You are contributing $200K and the investor is contributing $200K — that is a 50/50 cash split. However, you are also bringing the operational expertise, the existing distribution network, and the two-month track record. With that in mind, what percentage of the company are you willing to offer the investor for their $200K?

15.If we find a strategic investor rather than a purely financial one, what would you want them to bring beyond the money? For example, connections to major retail chains like Nahdi or Panda, supply chain experience, or marketing capabilities?

16.Are you comfortable giving the investor a board seat or veto rights over major decisions — such as new product launches, additional fundraising, or selling the company — or do you need full operational control?

17.Where do you plan to register the new entity that will hold the trademark and formula? Options include a Saudi LLC, a UAE entity (ADGM or DIFC), or keeping it under an Irish/UK holding company. Each has different tax and repatriation implications — do you have a preference, or would you like me to advise on this?

18.Are the current products fully registered with the Saudi Food and Drug Authority (SFDA)? When the ownership of the brand changes, SFDA will almost certainly require re-registration under the new owner's name — are you aware of this, and have you budgeted for it?

19.Your current two-month sole distributor agreement — does it contain any clauses that might be triggered by this acquisition? For example, a right of first refusal, a change-of-control clause, or any exclusivity conditions that could complicate the deal?

20.One thing we did not cover in our conversation: after you purchase the trademark and formula, what happens to the Irish company itself? Does it continue to operate in other markets, or is this effectively a full exit for the four shareholders? This matters because it affects how we structure the Asset Purchase Agreement and whether there are any ongoing obligations between you and the Irish entity post-closing.